The OWL turned one in April. Have you registered yet? The Supplement OWL (Online Wellness Library) is an industry-wide dietary supplement product registry that helps create a more accurate and complete picture of the supplement marketplace for regulators, retailers, and industry. The Supplement OWL serves as an online resource for a variety of stakeholders to […]
Health Awareness Calendar for your marketing plan
Here’s a small gift to help with your marketing strategy for the summer.
How to get on the list of health practitioners’ recommended supplements?
Pharmaceutical grade supplements that are recommended by naturopathic doctors and other health practitioners have a number of things in common. They are: Manufactured in an FDA-inspected facility GMP certified by the FDA Certified to be free from wheat, gluten, eggs, peanuts, glazes and coatings, GMOs, hydrogenated oils, and other more common allergens. Tested after they’ve […]
How transparent is your natural products company?
What can you do to build trust with your customers? Are they getting what they expect from your nutritional supplements? Find out why your customers trust your company and build upon it.
How green is your packaging?
Savvy shoppers want to know about the sustainability and the environmental impact of the packaging their products come in.
20 things that saavy shoppers need to know about their multi-nutrient supplements
What to look for in a multi-nutrient supplement